Golfonline came to us want to improve their online presence and increase rankings across the board. More importantly they were looking to have some large traffic keywords to become a major player in the online golfing field.
We picked out 5 high traffic keywords to start with and achieve high ranking for these as a starting point. The plan was to build on the power of the site so it would start to rank for more smaller long tailed keyword increasing the traffic in all areas.
The five high traffic keywords we picked where.
1. Golf Equipment:
Original Ranking: not in top 100
Current ranking: no 1
Competing sites: 42,000,000
Traffic per month using Adwords Google Tool: ( 201,000 UK), (1,500,000 Worldwide)
2. Golf Shop:
Original Ranking: not in top 100
Current ranking: no 5
Competing sites: 789,000,000
Traffic per month using Adwords Google Tool: ( 60,000 UK), (200,000 Worldwide)
3. Golf Sets:
Original Ranking: not in top 100
Current ranking: no 3 Update: NOW: NO1
Competing sites: 21,000,000
Traffic per month using Adwords Google Tool: ( 135,000 UK), (350,000 Worldwide)
4. Golf Clubs:
Original Ranking: not in top 100
Current ranking: no 10
Competing sites: 42,000,000
Traffic per month using Adwords Google Tool: ( 4,000,000 UK), (6,500,000 Worldwide)
5. Golf Shops:
Original Ranking: not in top 100
Current ranking: no 3
Competing sites: 29,000,000
Traffic per month using Adwords Google Tool: ( 60,500 UK), (158,000 Worldwide)
| More Rankings..... | ||
| Golf kits - Google Ranking 2 Golf drivers - Google Ranking 12 Taylormade golf drivers - Google Ranking 10 Mizuno Drivers - Google Ranking 3 Mizuno golf Drivers - Google Ranking 7 Nike golf clubs - Google Ranking 9 Golf Fairway Woods - Google Ranking 9 Callaway Golf Irons - Google Ranking 7 Mizuno Golf Irons - Google Ranking 9 Recovery Clubs - Google Ranking 2 Golf Rescue Clubs - Google Ranking 5 Golf Utility Clubs - Google Ranking 2 Blade Putters - Google Ranking 9 Belly Putters - Google Ranking 1 Mallet Putters - Google Ranking 10 Golf Wedges - Google Ranking 17 Golf Chippers - Google Ranking 1 Callaway Golf wedges - Google Ranking 2 Callaway Golf wedge - Google Ranking 2 Cleveland wedges - Google Ranking 3 Golf Cart Bags - Google Ranking 7 Callaway Cart bags - Google Ranking 3 Powakaddy bags - Google Ranking 3 Golf Carry Bags - Google Ranking 2 Stand Bags - Google Ranking 4 Tour Bags - Google Ranking 6 Staff Bags - Google Ranking 2 Tour Staff Bags - Google Ranking 1 Sunday Golf Bags - Google Ranking 1 Pencil Golf Bags - Google Ranking 3 Electric Golf Trolleys - Google Ranking 25 Golf Trolleys - Google Ranking 28 Golf Pull Trolleys - Google Ranking 4 Pull Trolleys - Google Ranking 6 Golf Trolley Accessories - Google Ranking 9 Lake Balls - Google Ranking 12 New Golf balls - Google Ranking 7 Practice Golf Balls - Google Ranking 6 Airflow balls - Google Ranking 1 Shag bags - Google Ranking 6 Refurbished Golf Balls - Google Ranking 7 Ball collectors - Google Ranking 5 Golf Apparel - Google Ranking 1 Golf Caps - Google Ranking 2 Golf Hats - Google Ranking 2 Golf Visors - Google Ranking 3 Golf Belts - Google Ranking 2 Ping Golf Shirts - Google Ranking 1 Adidas Golf Shirts - Google Ranking 3 Mizuno golf shirts - Google Ranking 10 Golf Shorts - Google Ranking 4 Golf Socks - Google Ranking 6 |
Golf Head Covers - Google Ranking 3 |
As you can see the site now has healthy rankings for the full range of keywords and generating 10 of thousands of visitors per day.
